Archive for the ‘Web 2.0’ Category

Why Should Your Company Invest in a Social Network

Thursday, September 18th, 2008

Ramius is a leader in online communities and recently they released a new social networking product called Sixent (www.sixent.com).  Sixent allows enterprises to provide one social network for all of their employee’s social networking needs.  Employees can create social networks within the enterprise or create whole new social networks for their own personal use.  In this podcast, Simon Chen, Senior Consultant, Phil Dame, COO, and Alfred Jay, CEO discuss the value of social networks and why companies should invest in social networks.

 

Ramius

The PR Company that Made the Obama Girl Famous

Monday, August 11th, 2008

LaunchSquad is a public relations firm in San Francisco that has leveraged social networks to increase their clients PR reach. One of LaunchSquad’s prominent customers includes the creators of the Obama Girl video. The following podcast is an interview with Brett Weiner, Tessa Greenwood, and Christopher Schreiber from LaunchSquad. The panel discusses the power of blogs, how to successfully syndicate a blog, how controversy can help generate blog traffic, and what a company needs to do to create a viral video.

 
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How I Created a Web 2.0 Buzzword

Friday, July 18th, 2008

 I interviewed Marc Perramond, Director of Product Management for Insideview.  Marc created the world Socialprise, which stands for social applications in the enterprise. Socialprise is one of the latest Web 2.0 buzzwords that has recently caught on.  In the period of 3 months, the word has gone from a couple results in Google to over 22,5000 results.  In this podcast, he explains how he came up with the word, how it became viral, and how he views the social enterprise market.

Marc Perramond

 
icon for podpress  Marc Perramond [16:00m]: Play Now | Play in Popup | Download